Insights
Field notes from the market.
Perspective on growth, market entry, commercial strategy and the decisions that shape durable business performance — read through a commercial lens.
Featured Mobility
Smart mobility is proving the technology. Can it prove the business model?
Abu Dhabi is showing what commercial autonomous mobility can look like. The harder question is whether the economics can scale.
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Technology
AI is becoming increasingly easy to deploy. Redesigning the business around it is still much harder.
BMW is explicitly using AI to make its organization leaner. The implications go well beyond productivity — for managers, employees and the way companies are designed.
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Sport
Formula 1 is no longer a sponsorship. It’s a commercial platform.
The most valuable partnerships are built around what happens beyond the logo — content, hospitality, customer engagement and market entry.
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Aviation
India wants global airlines. Building a global network is harder than buying the aircraft.
India has the domestic scale, the aircraft orders and the ambition. The harder part is turning those into a network deep and resilient enough to compete.
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Supply chain
Africa has a free-trade agreement. It still doesn’t have a frictionless supply chain.
AfCFTA can create a much larger market. The harder task is making that market operationally usable for companies moving goods across borders.
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Consumer
Retail growth is not just about the number of stores anymore, but how these fit into the overall portfolio.
As physical retail expands across the Gulf and journeys span digital and physical channels, a location’s value depends on the role it plays in the wider network.
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Public sector
From public-private partnership to public-private performance management
As the UAE and Saudi Arabia expand private-sector participation, the next phase is about aligning outcomes, economics, risk and long-term accountability.
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A note that lands close to your own situation?
The interesting version of any of these is the one applied to a specific business. That is a conversation, not an article.
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